People on the Move – Peggy Rowell

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LifeMatters is pleased to announce the addition of Peggy Rowell as Vice President of Operations. Peggy will be managing the day to day operations of LifeMatters and applying her 14 years of senior care business experience to help make LifeMatters one of the premier in-home personal care companies serving residents of the Washington, DC metropolitan area. Peggy will play a pivotal role in the development and delivery of new client initiatives, employee training and customer service.

Peggy comes to LifeMatters from Arden Courts – Kensington where she was the
Executive Director for 5 years. While at Arden Courts — Kensington, Peggy was
instrumental in helping to build the Kensington location from zero residents to 100%
occupancy in 2006. Additionally, Peggy’s Arden Courts location was recognized as the
fastest growing HCR-ManorCare assisted living community in the nation for 2006.

For over 14 years, Peggy has worked closely with the Alzheimer’s and dementia populations, completing both the Alzheimer’s Association’s Dementia training program and HCR University’s certified dementia trainer program. Peggy’s invaluable experience as a manager and trainer in the fields of Dementia and Alzheimer’s disease will be instrumental in increasing LifeMatters ability to better serve clients.

Peggy’s goals are to build upon LifeMatters already advanced qualities and to create a home care company that understands the continually changing needs of the senior population. Peggy’s goals for LifeMatters are not just to provide superior care for the physical person but to look more closely at the person and incorporate care with activity to meet our clients’ personal needs.

Peggy graduated in 1990 from Salisbury University’s Perdue School of Business with a Bachelor of Science degree concentrating in Management. She currently resides in Damascus, MD with her three children. Peggy also takes time each week to volunteer with her church teaching young children the importance of giving, loving and living.

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